Rabu, 11 Mei 2005

LUXURI-cars

                                     AUDI

Various models of cars is always changing, but there is one thing that almost timeless, the car company's logo has never changed. Behind the immortality of the logo was saved intent and history. Logo is not just a symbol of the visual identity of an automotive product. But, the logo has an important function - to introduce products to the world market.
There are three types of car logo that is now known, berbentu symbols, text, or a combination antarkeduanya. There is a specific purpose or story behind a logo that could be intriguing. These stories and interesting facts behind the logo of the world's top cars.Mercedes BenzMercedes Benz Logo
Mercedes star logo triangles have a special meaning - the dominance of companies that include land, sea, and air. While the Mercedes name comes from an Austrian businessman and automobile lovers, Emil Jellinek. He had a son named Mercedes. Jellinek did not just sell cars Daimler-Motored-Gesellschaft (DMG), but participated in the first motor race in Germany. At that time he was driving a vehicle that made DMG behind his pseudonym, Mercedes.
At that time, Mercedes refers to the name of the team and driver. However, today is the result of a merger of two Mercedes car company, Daimler-Motored-Gesellschaft or DMG, founded by Gottlieb Daimler and Wilhelm Maybach, and Benz & Cie, founded by Karl Benz.Logo this time, stars in a circle, introduced to the first time in 1937.



Mercedes star logo triangles have a special meaning - the dominance of companies that include land, sea, and air. While the Mercedes name comes from an Austrian businessman and automobile lovers, Emil Jellinek. He had a son named Mercedes. Jellinek did not just sell cars Daimler-Motored-Gesellschaft (DMG), but participated in the first motor race in Germany. At that time he was driving a vehicle that made DMG behind his pseudonym, Mercedes.
At that time, Mercedes refers to the name of the team and driver. However, today is the result of a merger of two Mercedes car company, Daimler-Motored-Gesellschaft or DMG, founded by Gottlieb Daimler and Wilhelm Maybach, and Benz & Cie, founded by Karl Benz.Logo this time, stars in a circle, introduced to the first time in 1937.


                                     BMW 

Other logos interest is the BMW. Tangible circle divided into four with two colors, white and blue criss-cross the sky. It symbolizes the airplane propeller spinning in the sky blue. Symbols that are relevant to the history of BMW as the main supplier of aircraft engines, such as 'Red Baron' for the German government during World War I. In 1918, when the world war ended, the German government to stop the demand for aircraft engines in the BMW. The condition of no choice at that time, it makes the BMW creating. Business direction changed. The company began by making the train brakes, and motor bikes, motorcycles, and then the car - a world-wide.

                                         Chevrolet

There are two stories about the Chevrolet logo, 'bowtie'. The first, the company's founder, William C. Durant inspired wallpaper in a hotel in France. He tore it to be used as a logo. Different versions of the story came from his wife. It is said, bowtie emblem inspiration came from a Virginia newspaper - when they were vacationing in Hot Springs, Virginia, around 1912







                                   Ferrari

The symbol 'Cavallino Rampante' aka Ferrari Prancing Horse did have an interesting story. The symbol was originally the emblem of the Italian aviators in the Second World War. The symbol is used also Franceco Baracca - Italian aviator who was killed in the war. When Enzo Ferrari started his car company, he uses these logos on racing cars Alfa Romeo, at the instigation of parents Baracca. Then, the 'Prancing Horse' not only is installed in the Ferrari car. Its popularity exceeded that predicted. Now, the logo of Ferrari can be found on the bike, t-shirts, and anything imaginable.

                                   Fiat

 In 1899, the company called "Fabbrica Italiana Automobili Torino" or abbreviated as Fiat was founded in Turin. Special posters printed to celebrate the day. On the left of the poster, there are pictures of artists complete with a small parchment containing the company name, that's the first logo of Fiat. His logo, then underwent several modifications to the present. In the 100th anniversary of the Fiat, in 1999 introduced a new logo chrome plated with special characteristics in the letter 'A' with a blue background. The new logo new Fiat Bravo was first used on, in 2006. Fiat's new logo represents a vision - a brand that focuses on the challenges of the future, but also proud of its historical identity.

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Berbagai model mobil selalu berubah-ubah, tapi ada satu hal yang nyaris abadi, logo perusahaan mobil tidak pernah berubah. Dibalik keabadian logo tersebut ternyata tersimpan maksud dan sejarah. Logo tak hanya sekedar simbol identitas visual suatu produk otomotif. Tapi, logo punya fungsi penting — memperkenalkan produk ke pasar dunia. Ada tiga tipe logo mobil yang kini dikenal, berbentu simbol, teks, maupun kombinasi antarkeduanya. Ada maksud tertentu atau kisah di balik sebuah logo yang bisa membuat penasaran. Ini cerita dan fakta menarik di balik logo mobil-mobil top dunia.

Mercedes Benz

Logo Mercedes Benz

Logo bintang segitiga Mercedes punya arti khusus — dominasi perusahaan yang meliputi darat, laut, dan udara. Sedangkan nama Mercedes berasal dari seorang pengusaha Austria dan pecinta otomotif, Emil Jellinek. Dia memiliki seorang anak bernama Mercedes. Jellinek tak hanya menjual mobil Daimler-Motored-Gesellschaft (DMG) namun berpartisipasi dalam balap motor pertama di Jerman. Saat itu dia mengendarai kendaraan yang dibuat DMG di balik nama samarannya, Mercedes.
Saat itu, Mercedes merujuk ke nama tim dan pengemudi. Namun, saat ini Mercedes adalah hasil merger dua perusahaan mobil, Daimler-Motored-Gesellschaft atau DMG, yang didirikan oleh Gottlieb Daimler dan Wilhelm Maybach, serta Benz & Cie, yang didirikan oleh Karl Benz.Logo saat ini, bintang dalam lingkaran, diperkenalkan untuk pertama kalinya di 1937.

Audi

Logo Audi
Insinyur Jerman, August Hoch mendirikan perusahaan A. Horc & Cie pada 1899. Satu dekade kemudian, dia terpaksa hengkang dari perusahaan yang didirikannya. Tak patah arang, bersama patner bisnisnya, Franz Fikentscher, dia mendirikan perusahaan baru. Ketika mendiskusikan nama perusahaan barunya, putra Fikentscer yang sedang belajar Bahasa Latin di sudut ruangan menanyakan arti ‘audiatur et altera pars’ [bukankah ide bagus untuk menyebutnya Audi bukannya Horch?] Kata ‘Horc’ adalah singkatan dari kata ‘mendengar’ dalam Bahasa Jerman. Sementara Audi adalah kata latin yang juga berarti ‘mendengar’. Kemudian, pada 1932, empat perusahaan yakni, Audi, Hoch, DKW, dan Wanderer merger menjadi satu perusahaan, Auto Union. Kemudian dipilihlah logo berupa empat cincin yang bertautan, simbol penyatuan empat perusahaan yang jadi kebanggaan sekaligus rahmat bagi mereka hingga saat ini.

BMW

Logo BMW
Logo lain yang menarik perhatian adalah BMW. Berwujud lingkaran terbagi empat dengan dua warna, putih dan biru langit berselang-seling. Itu melambangkan baling-baling pesawat yang berputar di langit biru. Simbol itu relevan dengan sejarah BMW sebagai pemasok utama mesin pesawat terbang, misalnya ‘Red Baron’ untuk pemerintah Jerman selama Perang Dunia I. Pada 1918, ketika perang dunia berakhir, pemerintah Jerman menghentikan permintaan mesin pesawat pada BMW. Kondisi tak punya pilihan saat itu, justru membuat BMW berkreasi. Arah bisnis berubah. Perusahaan tersebut mulai dengan membuat rem kereta api, lalu sepeda bermotor, sepeda motor, dan lalu mobil — yang mendunia.

Chevrolet

Logo Chevrolet
Ada dua kisah mengenai logo Chevrolet, ‘bowtie’. Yang pertama, pendiri perusahaan, William C Durant terinspirasi kertas pelapis dinding di sebuah hotel di Perancis. Dia merobeknya untuk dijadikan logo. Versi cerita berbeda datang dari istrinya. Dikatakan, inspirasi emblem bowtie datang dari sebuah surat kabar Virginia — ketika mereka berlibur di daerah Hot Springs, Virginia, sekitar tahun 1912.

Ferrari

Logo Ferrari
Simbol ‘Cavallino Rampante’ alias kuda jingkrak Ferrari ternyata punya cerita menarik. Simbol itu aslinya adalah emblem para penerbang Italia dalam Perang Dunia Kedua. Simbol itu dipakai juga Franceco Baracca — penerbang Italia yang gugur dalam perang. Ketika Enzo Ferrari memulai perusahaan mobil miliknya, dia menggunakan logo tersebut di mobil balap Alfa Romeo, atas dorongan orang tua Baracca. Kemudian, ‘kuda jingkrak’ tak hanya dipasang di mobil Ferrari. Popularitasnya melebihi yang diperkirakan. Kini, logo Ferrari bisa ditemukan di sepeda, kaos, dan apapun yang bisa dibayangkan.

Fiat

Logo FIAT
Pada 1899, perusahaan bernama “Fabbrica Italiana Automobili Torino” atau disingkat Fiat didirikan di Turin. Poster khusus dicetak untuk merayakan hari itu. Di kiri atas poster, terdapat gambar seniman lengkap dengan perkamen kecil berisi nama perusahaan, itulah logo pertama Fiat. Logo itu kemudian mengalami beberapa modifikasi hingga saat ini. Dalam ulang tahun ke 100 Fiat, pada 1999 diperkenalkan logo baru berlapis krom dengan karakteristik khusus pada huruf ‘A’ dengan latar belakang biru. Logo baru Fiat baru pertama kali digunakan pada Bravo, pada tahun 2006. Logo baru mewakili visi Fiat — sebuah merek yang fokus terhadap tantangan di masa depan, tetapi juga bangga dengan identitas historisnya 

                              

                                     Ford


Car logos from the United States is modest, with the letter 'Ford' is highlighted. This logo has been used for more than 50 years. The form letter was introduced Harold Wills - a close colleague Henry Ford. As a teenager, Wills make money by creating a business card. When his partner, Henry Ford was looking for a logo for his company, Wills held out his old printing set and model letters used in his youth to print business cards. In 1912, an oval circle added to the Ford logo. In 1927, the logo is also experiencing growth, the color to blue. Final logo - a blue oval was released in 2003 to honor 100 years

                                Volkswagen

Simple but effective, which describes the Volkswagen logo. VW logo is a logo of a car is the simplest and most rapid known in the world. V-shaped logo on the letter W with a blue circular background. Volkswagen in German means 'people's car'. This logo is derived from the results of the competition which was won by Franz Reimspiess. Volkswagen has interesting historical background - began in the 1930s, the era of Nazi Germany. Hitler's idea to start car production at affordable prices to the public. Hitler and Gercinand Porsche Volkswagen beetle car out of ideas that can carry two adults and three young children. However, automobile manufacturers producing more beetle military vehicles rather than cars for the people - uncover the intention behind the real Hitler. After the defeat of Germany in the war, Britain took over the Volkswagen factory and tried to sell it. At first, people refuse VW beetle design, which is considered inferior. However, VW managed to prove himself, Volkswagen Beetle into one of the best-selling car in the world.

 

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